Case Study: IVP

On the record media dinner

Challenge

Showcase IVP as the leader in late stage investing to top-tier media outlets.

Approach

Spark planned, hosted, and executed on a strategic plan for a lightly moderated, on-the-record discussion at the Battery Wine Cellar. This includes developing a discussion framework on current valuations and IPOs.

Results

Four pieces of coverage in top tier publications
Media in attendance included:

  • Axios, Kia Kokalitcheva
  • Bloomberg, Sarah McBride & Alex Barinka
  • Fast Company, Harry McCracken
  • CNBC, Harriet Taylor
  • Fortune, Verne Kopytoff
  • Additional attendees from Forbes, Recode, New York Times, Wall Street Journal, etc.