Tagged: influencer marketing

Curious how influencer marketing can extend your brand at a time when people are spending more time than ever online? Tiffany Ou, General Manager, Americas at Nativex, explored just that in her recent article for Toolbox.

Core Values act as the North Star for your content strategy. They help provide clarity and specificity over what topics to post about so that you can better align yourself and your company/brand with your target customers. Instead of wondering what to post about, you can navigate the fast-paced world with ease by focusing

86% of marketers1 have used influencer marketing to move beyond corporate speak and build a more authentic brand. However, as influencer marketing gets more and more popular, a less-effective transactional approach to the method is on the rise.