Forget Followers — How to Calculate Real ROI on Social Media
May 28, 2020
Are you measuring your business' social media ROI? Sparkpr's measurement expert, Lorna Sithole, tells why you should and how to do it.
Pause and Think: A 30-minute Exercise to Find the Right Comms Path Forward
May 21, 2020
Too much information? Sparkpr's Vice President, Angela Pontarolo, shares her tried-and-true method to slow down and successfully choose the right best next step.
5 SEO Improvements to Increase Organic Traffic
May 14, 2020
How can you use SEO to drive website conversions? Sparkpr's resident SEO expert suggests 5 tips you can enact right now to improve results.
Sparkpr’s Tips for Focus and Clarity
May 12, 2020
How do you maintain focus and clarity while worrying about the pandemic, working from home and wondering when the world will open up again? Your friends at Sparkpr are here to share some tips.
Social Media Strategists Don’t Make Integrated Marketing Work — Users Do!
May 8, 2020
How can social media marketers succeed within a cluttered arena? By actively listening to users and tailoring content around their needs.