Monthly Archives: August 2016

Event Planning and Media Tour Send Cobalt Private Aircraft Soaring

Cobalt CEO and founder David Loury came to Spark with the goal of launching his first private aircraft: the Valkyrie. As a new entrant in the highly competitive aviation space with an unknown CEO in Silicon Valley, the company had a huge awareness obstacle to overcome in order to inspire people to buy the Valkyrie, a futuristic aircraft priced at $699,000.

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Agile Narrative ™ Episode 2 dives into design thinking

How can you harness design thinking in order to develop your brand’s narrative? Host Walter Kuhn, Spark’s Creative Director, interviews Toby Trevarthen, Spark’s Chief Narrative Officer and Tim Donovan, Executive Narrative Strategist, to discover how design thinking influences the Agile Narrative methodology and how it can benefit companies across all industries in ways beyond product development.

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Cassia Hub Product Launch: Integrated Marketing Communications in Action

Challenge

Cassia Networks came to Sparkpr in October 2015 to announce their product, the Cassia Hub, at CES 2016. The Cassia Hub is a Bluetooth router that can connect up to 22 devices with an extended range of up to 1,000 feet.

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